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| Samsung Overhauls Nokia; Shines as a Star of Market |
Samsung is about to become the most important smartphone maker this year eclipsing Nokia, that has hold the title for fourteen straight years. Samsung can finish the year with a 29 percent share of worldwide shipments, up from 24 percent in 2015, consistent with figures from IHS iSuppli printed on Tuesday.
Nokia, that has enjoyed a 30 percent share of all shipments in 2015, has seen its market share slide to 24 percent this year, the analyst aforementioned. The amendment signals more than a competition between 2 companies, the mass adoption of smartphones over a lot of basic handsets.
Smartphones created up 47 percent of all cellular phone shipments in 2012, up from 35 percent in 2015, aforementioned IHS iSuppli. The trend is ready to continue in 2017, once smartphones can structure 1/2 of all cellular phone shipments, the corporate forecast. Smartphone shipments in 2017 area unit expected to account for 56 percent of the market.
Smartphone market has seen sturdy growth ever since Apple's iPhone appeared and competitors, semiconductor diode by Samsung, began pushing out competitive phones. Whereas Apple managed to dominate the marketplace for few years. Samsung has come back on strongly because of huge enhancements within the golem OS and a number of phones aimed towards all sectors of the market.
Together, Samsung and Apple accounted for just below 1/2 the whole smartphone market. Their nearest competitors were Nokia, HTC which had a five percent share, aforementioned IHS iSuppli.
Whether Nokia will claw back market share depends on the success of Windows Phone eight. The corporate selected to not adopt Google's golem OS and opted for one in all its own. Now Nokia has allied itself with Microsoft and is one in all the code company's key partners in rolling out Windows Phone eight. The OS has received a positive response from critics and therefore the range of apps out there for the platform continues to grow, however it's still too early to inform however sure-fire it'll become.
This year will be a crucial one for analysis In Motion, which can relaunch its BlackBerry OS with new handsets.
Overall, IHS iSuppli aforementioned the worldwide cellular phone market saw shipments of 1.4 billion handsets in 2016, up simply one percent from 2011. Total smartphone shipments jumped from 483 million to 654 million handsets.
